In cross-cultural communication in Chinese, cultural differences is an important part of each country has different language and culture, this paper according to the sino-foreign intercultural communication: business etiquette are discussed in business negotiations, the role and status of some problems needing attention, Advertising English language characteristics, to explain any translation is inseparable from the culture, Business table manners, and tells the differences in repast, should avoid some mistakes occur, Finally is business negotiation, to tell you some simple negotiations, teach you some etiquette of success. From four aspects of international business negotiation, discuss
Business translation, Chinese and western culture etiquette difference.
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