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外文资料
Chain retail enterprises logistics operation mode selection decision-making Research
Frank Plastria,Emilio Carrizosa.
Chain operator, is the world's most important retail format, but also to the main force of China's retail industry. Logistics and distribution chain management has clearly become a focus of corporate management. At present, China's logistics and distribution chain operator mode selection relatively simple, uniform distribution is low, reaching less than scale. Distribution by many scholars to be in the process of distribution center location, distribution, route planning, inventory management, picking paths and other aspects of management information systems research accordingly, but to study the distribution pattern of chain enterprises and the choice is still very less, in fact, a large degree of influence of its corporate and distribution performance. In response to these conditions on the chain of logistics and distribution business model analysis and research and made the following recommendations:
(1) the use of scientific selection method, a variety of active research. Good million supermarket chains should be in the investigation of the environment, on the basis of their ability to use scientific decision-making methods, the optimal choice. In the choice of mode of qualitative plus quantitative methods can be fully considered.
(2) positive change in management thinking. Good thousand supermarkets should change the traditional ideas, large and small but complete, always witnessed and was not conducive to good development of supermarket chains million. Good million of their own needs should be based on the selection and development of current distribution model for their own development, and delivery mode with time and business needs change.
(3) for a wide range of cooperation, a good thousand chain operator to try to implement a common distribution with other companies, sharing of resources. The scale of the local supermarket chain is not large, the cost of self-built large distribution centers, so the small supermarket chain in the distribution should be positive with other retail chains to cooperate, the data show that the joint distribution allows the distribution 20% cost reduction. But this requires the cooperation of participating companies have a strong sense and spirit of cooperation, many enterprises in China, is not very strong sense of cooperation, which is required of chain enterprises continue to run through mutual cooperation, and ultimately achieve a win-win model.
(4) adopt a distribution model-based, supplemented by a mixture of distribution model. Distribution chain outsourcing companies is considered an inevitable development, but third-party logistics development in China lags behind, it will completely outsource distribution chain for some enterprises will encounter some difficulties. China's logistics enterprises are developing, but the chain operator can not wait for third-party logistics development in China. As the international division of labor is getting smaller, distribution outsourcing business for many companies to focus on their own is a general trend. Chain operator at this stage to consider the distribution of some specialized outsourcing in order to focus on their business enterprises.
from Press materials
连锁零售企业物流运作模式选择决策研究
弗兰克.埃米利奥
连锁经营企业是目前世界零售业最重要的业态,也是我国零售业地主力军。物流配送显然已经成为连锁经营企业管理的一个重点。目前我国连锁经营企业的物流配送模式选择比较单一,统一配送率低,达不到规模效益。应经由很多学者针对配送过程中的配送中心选址、配送路径规划、库存管理、分拣路径以及管理信息系统等方面作了相应的研究,但是研究有关的连锁经营企业配送模式及选择的还是很少,而实际上其很大程度的影响了企业配送绩效。针对上述状况,作者对连锁经营企业的物流配送模式进行了分析和研究并提出以下建议:
(1)运用科学的选择方法,积极进行各种调查研究。好万家连锁超市应该在调查分析周围环境,自身能力的基础上采用科学的决策方法,进行最优的选择。在选择模式时可采用定性加定量的方法,全面考虑。
(2)管理层积极改变思想。好万家超市应该改变传统思想,大而全,小而全,凡事亲历而为,不利于好万家连锁超市的发展。好万家应该在分析自身的需要和发展的基础上选择当下适合自身发展的配送模式,且配送模式可随时间和业务需求而改变。
(3)进行广泛的合作,好万家连锁经营企业可以尝试与其他企业实行共同配送,实现资源共享。本土超市的连锁经营规模都不是很大,自建配送中心的花费很大,故连锁规模不大的超市应该积极地在配送方面与其他连锁零售企业展开合作,有数据表明,共同配送可让配送成本减少20%左右。但是这需要参与企业有很强的合作意识与合作精神,在中国的很多企业,合作的意识不是很强,这一点我国连锁经营企业需要经过不断地磨合,互相合作,最终达到双赢的模式。
(4)采用以一种配送模式为主,一种为辅的混合配送模式。连锁经营企业进行配送外包被认为是必然的一个发展,但是中国的第三方物流发展比较滞后,故将配送完全进行外包对一些连锁经营企业来说会遇到一些困难。中国的物流企业正在发展,但是连锁经营企业等不及中国的第三方物流的发展。随着国际分工越来越细,配送外包对很多专注于自身经营的企业来说是一个总的趋势。故在现阶段连锁经营企业可以考虑将部分专业化的配送进行外包,以便企业专注于自身的经营。
源自物资出版社
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