Topic: In Our country Enterprise brand strategy implementation process question and countermeasure
Abstract: The world entered brand internationalization the competition time, the brand takes one new international language to enter everyone, the brand strategy participates in the market competition regarding the enterprise, carrying on the market spanning, stable and strengthens the market niche, is specially participates in and wins the international market competition appears more important. This article has mainly analyzed in Our country Enterprise brand strategy implementation process question, and proposed the enterprise implements the brand strategy some suggestions
Key word: Brand strategy; Our country Enterprise; Implementation countermeasure
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